Showing posts with label film. Show all posts
Showing posts with label film. Show all posts

Tuesday, May 3, 2011

Have You Seen BMW's "Wherever You Want To Go" Film Series on The Future of Mobility?

I know I mentioned this film series a while back, but I'd like to remind those that might not have taken a look yet to do so. In the picture above you see me and fellow MINI-E pioneers Todd Crook & Peder Norby. We were enlisted to participate in the series of four short films and to talk about our experiences driving the electric MINI-E's and to offer our thoughts on the future of mobility.

The film series may not be entirely what you would expect. BMW didn't use this as a glorified advertisement for their brand. In fact, I don't think BMW is even mentioned! The purpose of the films were to open a discussion and make people think about where personal mobility is going.

Todd, Peder and I are really the only people in the films that aren't famous public figures so we were all really honored to participate and offer our thoughts alongside people like Buzz Aldrin(astronaut),  Marissa Mayer(VP of products for Google) and Wai Cheng (Director MIT automotive labs) just to name a few.

Anyway, If you haven't already, check out the film series. There are four short films (under ten minutes each) and they offer some interesting thoughts on where the future may take us. You can see them on BMW's Activate The Future website.

Tuesday, February 22, 2011

Final Film in The "Wherever You Want To Go" Series Released

The fourth and final film in the BMW series titled "Wherever You Want To Go" is now available online at this link. The three MINI-E drivers asked to be in the film, Peder, Todd and I are all in there to some degree with Peder getting the most talk time. I snatched the above shot from a part in the film where I'm introduced and speak a bit. The cool thing is I get to be the last person talking in the film, and thus the series.

It was a great experience going to LA, meeting Peder & Todd and shooting our conversations (Not to mention getting paid for it!). I hope what the three of us offered helped to improve the films. There were many notable people in the four films offering their opinions on where we are now and where mobility is going and they did a great job offering interesting insights, but Peder Todd and I are living the future right now, driving electric cars every day. The future is electric.

Thursday, February 17, 2011

I Make an Appearance in BMW's Film "Reinventing Mobility"


A few posts ago I wrote about going to LA to be in a film made for BMW about the future of mobility. It turned out to be a four part series called Wherever You Want To Go that is intended to get people thinking and talking about where we are going in terms of personal transportation.

The films are about 7 to 10 minutes in length and have short bonus clips they call "deep dives" that you can click on an watch a few more minutes of footage. These are located along the bottom of the film at various points and can be viewed by clicking on the arrow.

I have had short cameo appearances in the first two films, but in the third film called Reinventing Mobility released this past Tuesday, I speak quite a bit. Especially in two of the "deep dives" located on the bottom (Click on the first one called "Freedom A to B" and the fifth one called "Wasted Energy" to see me offering my thoughts). The two guys standing with me are Todd Crook and Peder Norby. They both also drive MINI-E's in Southern California.